Of all the sub-markets in Chennai, East Coast Road (ECR) is seeing good appreciation in the property prices. Expansion of IT/ ITeS sector, renewed demand for luxury villas and launch of many such projects are playing a vital role in the increase in prices here, which is going over Rs. 11,000 sq.ft in all the prime locations, especially near the beaches. There are consistent demands for affordable premium homes across peripheral locations of the city. In the past six months, a hike of about 10-15% was observed for luxury villas and premium apartments. The enquiry rates also showed a visible increase up to 25% in the same period. Good price appreciation in the ECR corridor can be attributed to the fact that Chennai market is completely end-user driven. The stretch from Palavakkam to Mamallapuram is witnessing exceptional growth in the residential sector, catering to premium categories such as HNIs, NRI’s with prices for independent villas/ bungalows going over Rs. 2 crore. Not withstanding, the rental segment is also flourishing well with a significant price rise of 30% in the recent past. A fully furnished 4-5 BHK Villa in ECR is priced between Rs. 60,000 to 90,000 per month based on its vicinity to the beach. The major USP of the ECR region is its close proximity to the IT corridor. A major contribution to this upward trend is spurred by the continuous demands from HNIs and others who visit the city for professional reasons. Depending on the connectivity and location, the capital values in this area range from Rs. 2,000 to 6,000 per sq.ft. Following the luxury villas, residential lands are also transacted for good rates in ECR.
- Villa plots are located around MARG Swarnabhoomi, a 1000 acre aspiration city
- 3 plot projects launched:“Bay view” , “Lake View Garden” & “Royal Orchard” in the rapidly developing urban area
- Huge appreciation value with proximity to:
- BGR Energy & NTPC industrial projects
- TTDC water sports and theme park
- Shared facilities of MARG Swarnabhoomi
- Proposed Southern Railway station in the future
- Starting from just Rs 4.99 Lakhs per ground
———————————————————————————————————————————————————————- Good connectivity options, excellent infrastructural designs that are on par with international standards have raised the expectations of the upcoming projects in ECR. Viewing the demand and supply ratio here, the market is expected to continue to prosper, says the real estate experts.